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Last updated: Tuesday, September 8, 2009

Verizon Wireless and Samsung are rolling out two new feature phones with messaging in mind, the Rogue and Intensity. The mobile phones offer a fairly standard feature set for today’s market, but analysts said Verizon’s data plan for the feature phones gives consumers something to talk about. The Samsung Rogue is a messaging phone with a full-touch display and a horizontal slide-out, four-row QWERTY keyboard. The phone offers threaded messaging and one-touch access to social-networking widgets, including Facebook, MySpace, Twitter, YouTube and Photobucket. The Samsung Intensity is for communications-minded consumers. It offers a full line of advanced messaging capabilities such as mobile IM, text, picture and voice messaging with threaded messaging, mobile e-mail, and a mobile Web browser. The Intensity features a QWERTY keyboard for messaging. “The Intensity is a QWERTY messaging phone with a 12-button keypad on the front for $30. That’s well priced in a good form factor,” said Avi Greengart, an analyst at Current Analysis. “The Rogue is a full touchscreen with a sliding QWERTY, and we’ve certainly seen that’s a popular form factor as well. The Rogue is $99. That’s not quite as good a value, but when compared to some of the other devices at Verizon, it’s certainly competitive. But the story here is the service plans.” Low-Cost Data Plans The Samsung Rogue is the flagship phone for Verizon’s new data-pricing option. The just-introduced data plans let Verizon Wireless customers decide how much data and the type of data they want to use. Samsung Rogue customers who want to check e-mail, surf the Web, and download applications, games or ringtones can choose a 25MB plan for $9.99 a month or 75MB for $19.99. Those fees are in addition to the standard nationwide plan for voice. “While there’s nothing all that unique about the phones themselves, the data plans Verizon…

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Verizon Rolls Out Low-Cost Data Plans on Feature Phones

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