Advertisers lining up for iPad magazines despite pricey ad slots

» Advertisers lining up for iPad magazines despite pricey ad slots

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Last updated: Thursday, March 25, 2010

Media buyers are betting on the iPad. Although no-one can predict what the iPad’s launch “circulation” will be, big brands are paying hundreds of thousands of dollars to reserve interactive ad slots inside iPad magazines. They had us drooling over the concept videos and now they mean business. According to a Thursday report by the Wall

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Advertisers lining up for iPad magazines despite pricey ad slots

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